Director’s Cut: Confronting Ad Fraud

By July 2, 2019Uncategorized

For years we waited for someone, anyone to tackle ad fraud head on. Since the digital ad industry refuses to act, we will. The days of black-box style secrecy within the digital advertising industry are over. The new era of radical transparency is here and tribeOS will lead the way.

Our history and experience 0:16
What is ad fraud? 3:39
How digital ad tech is broken 4:54
Our marketplace for digital ads 8:11
How everyone wins 10:30
Our bulletproof analytics 17:35
Our FIRE security token 20:13
AdShield fraud protection 20:50
The future of advertising 23:57

A shorter 5-minute version of this video is at

Matt Gallant

About Matt Gallant

I'm a seasoned, serial entrepreneur who’s built 13 profitable companies. My 20 years of advertising experience has prepared me perfectly for tribeOS. Over 8 million leads captured, over 13,000 marketing experiments performed, over $10 million spent on digital advertising, and over $40 million generated in online sales. My single-minded purpose is to create the most profitable advertising marketplace ever for advertisers and publishers.